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Sell in United States
Thinking about expanding from Canada to United States?
Selling software from Canada into the United States means bridging PIPEDA and CCPA requirements, and translating Canadian English and French documentation into standardized American English. US buyers expect privacy compliance under CCPA, and require SOC 2 or FedRAMP certifications for cloud services. Integrations must support US enterprise standards such as Salesforce, AWS, or Azure, and success hinges on US-based proof-of-concept trials and case studies that demonstrate compliance with American regulatory expectations.
Your go-to-market approach should weigh direct SaaS or licensing models against partnerships with US VARs or managed-service providers—each necessitating US-focused partner enablement materials and margin agreements. Canada-based support teams must cover Pacific through Eastern time zones, deliver SLA-backed assistance in native-level English, and manage state-level sales tax registrations and net-30 invoicing. Purchase-order workflows and nexus considerations add further complexity. Without a US legal entity or a local technical advocate, Canadian software vendors often face cultural, regulatory, and operational hurdles delaying their US entry.
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