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Sell in United Kingdom
Thinking about expanding from Belgium to United Kingdom?
Selling software from Belgium into the United Kingdom involves translating multilingual interfaces and documentation into consistent British English and adapting messaging to UK business norms. You must prove UK GDPR compliance under the Data Protection Act, appoint a local privacy officer, and obtain ISO 27001 or Cyber Essentials certifications. Integration readiness with UK-standard tools like Salesforce, Sage or Workday—and UK pilot case studies—are key to establishing credibility.
Your launch plan should weigh direct subscription or licensing models against alliances with UK VARs or managed-service providers—each demanding British English partner-enablement kits and margin agreements in GBP. Belgian support teams must cover GMT/BST hours, deliver SLA-backed support in native-level English, and manage UK VAT registration alongside net-30 invoicing and PO processes. Without a UK-based technical lead or in-market customer success manager, Belgian software vendors often encounter cultural, regulatory, and operational hurdles that delay their British expansion.
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